hey, frennss
you can call me ashlee
From a young age, I knew that visual storytelling was my calling.
Over the years, I’ve built my brand by blending design, strategy, and faith to help others serve with purpose and confidence.
visual godmuva
obsessed auntie
I'm Ashlee Nicole –– a Dallas, TX-based Visual Designer/Producer from St. Louis, MO, with a decade of experience creating and implementing visual assets for digital, web, and print. I earned a Bachelor of Arts in Media Communications, and an Interactive Digital Media Certification from Webster University ('14), and I'm always enrolled in a new professional skill course.
For 13+ years, I've been helping entrepreneurs and small business owners develop brand identities, eliminate brand shame, and maintain visual consistency by building strategic visual identities they're proud to show off. My passion stems from knowing firsthand how vital branding is for entrepreneurs stepping into the world for the first time as subject matter experts and the faces of their businesses.
I'm proficient in many Adobe Creative Suite programs, fascinated with color psychology, and pride myself on a clean, minimalistic design aesthetic. My most recent work and studies have led me to UX Research and Design, explicitly focusing on equity in design as the topic intersects with my personal experiences and projects advocating for wellness, chronic illness, and disability issues.
CORE VALUES
Authenticity
I believe in showing up as your whole self, unapologetically.
Creativity
Design should not only be beautiful, but strategic and functional.
Faith-Driven Purpose
Every project I take on is rooted in purpose.
Integrity
I work with brands I believe in, and I’m committed to delivering excellence.
Advocacy
I’m passionate about creating spaces where marginalized voices are heard.
Integrity
I work with brands I believe in, and I’m committed to delivering excellence.
CORE VALUES
SHOUTOUT DFW AUG. 2023
DALLAS GIRL GANG OCT. 2023
THRIVE WITH NIKITA AUG. 2024